TRALA annual meeting speakers include Allison Transmission chairman Lawrence Dewey, Karl Rove

Nov. 24, 2015

The Truck Renting and Leasing Association (TRALA) announced that Chairman, President, and Chief Executive Officer Lawrence E Dewey of Allison Transmission will serve as the 2016 industry speaker, and political strategist and author Karl Rove will serve as keynote speaker at the TRALA Annual Meeting in Scottsdale AZ on April 19 2016.

TRALA’s 2016 Annual Meeting will take place at the Fairmont Scottsdale Princess from April 17-20. 

Dewey began his career in 1974 as a General Motors co-op student at General Motors Institute (now Kettering University). Before transferring to Allison, he held several positions of increasing responsibility in General Motors’ Diesel Equipment Division and Rochester Products Division.

After joining Allison in February 1989, Dewey served in many capacities, including as worldwide director of marketing, sales & service; managing director of Allison Transmission Europe, based in the Netherlands; Central Region (US) sales manager; aftermarket products manager; and production manager. He was named Allison president in 2000, and added the responsibilities of chairman and CEO in August 2007.

Dewey will precede Karl Rove, the keynote speaker. Rove is an iconic political strategist and one of the most sought-after political brains of our time. He is best known as “The Architect” of President George W Bush’s 2000 and 2004 presidential campaigns as well as serving in the Bush Administration as senior advisor to the President from 2000–2007 and deputy chief of staff from 2004–2007.  

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