Roadranger Marketing updates websites
Jun 1, 2012 12:00 PM
Roadranger Marketing has released the next generation of its website, Roadranger.com. The site features sales- and service-related information and functionality for products from Eaton Corporation and Dana Holding Corp.
In addition, visitors accessing Roadranger.com from mobile phones such as the iPhone, Android, and Blackberry platforms will be directed to a new website designed for these devices.
Changes in design and architecture of Roadranger.com are based upon website metrics, usability studies, and the latest trends in Internet and digital design. The new site includes a more robust search functionality and thumbnail identification of documents within the literature center, as well as an updated navigation that offers the ability to skip past a number of clicks through dynamic options.
The new Roadranger.com mobile site offers quick access to select product line information, key calculators to assist with specification of components, and immediate access to the Roadranger network.
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