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Jun 6, 2012 9:42 AM

Bridgestone Commercial Solutions (BCS) is taking its  newest product directly to the customer.

  With the Ecopia Road Show, BCS is showcasing the total  tire solution that can help save money as well as the planet. The Road Show  will make several stops at dealer locations and trade shows across the nation  over the next several months. See a complete list of Ecopia Road Show stops at www.ecopiatrucktires.com/roadshow.

  The show features five new tires in the Bridgestone  Ecopia line for steer, drive, and trailer positions, and four new tread designs  in the Bandag FuelTech line that complement the drive and trailer Ecopia line  up.

  Advanced compounding for lower rolling resistance; tread  designs for long, even wear; and additional technology benefits from the Ecopia  tire and casing system could save up to 5% in fuel costs and up to 29% in total  tire wear cost, when retreading an Ecopia casing with Bandag FuelTech.

  Customers can compute their potential savings with this  tire solution using an online calculator at www.ecopiatrucktires.com. By  entering a few details such as purchase price and removal mileage, users can  quickly calculate projected savings over the life of their tires—from estimated  fuel and tire wear savings to their estimated reduction in CO2 emissions.