Digital Advertising Opportunities
Oct 18, 2011 4:53 PM
Matching the media to fit your needs.
In addition to traditional print advertising, Bulk Transporter offers a variety of ways to reach your market. Many different advertising options are available:
BANNER ADS
The Bulk Transporter web site, bulktransporter.com, offers your company a great way to brand your products or services, build awareness of your company’s web site and drive traffic to it. With over 80,000 monthly impressions, leaders from the tank fleet industry consult us daily for the most current and up-to-date business information. News, regulations, magazine article archives, subscription information, interaction with our editors, and the most comprehensive industry guides and reports are at their fingertips.
ONLINE CLASSIFIEDS
Classified ads and the internet offer the perfect match--timely delivery and immediate response! Post your classified ads on “Tank Truck Marketplace.” Contact your sales representative for details.
ASK THE EXPERTS:
- Brand your company online as an expert in the marketplace
- Ownership of your chosen category/categories for three months.
- Guaranteed exclusive promotion within your Category page and List of Experts page
- Additional promotion to maximize exposure on the Home Page, Article pages, and in E-Newsletters, Search Results, and our Print Publication subject to availability.
E-NEWSLETTER:
- Cost-effective method of reaching thousands of subscribers each week.
- Each subscriber requested to receive the newsletter
- Drive traffic to your Web site
- Specifically written for the readers of Bulk Transporter
Our weekly e-newsletter, Bulk Logistics Trends, directly reaches subscribers who have chosen to receive the newsletter in their e-mail boxes and now available through Twitter. We have received great feedback about the newsletter from subscribers, who tell us that they often forward copies to other people in their companies or to other contacts in the industry. The newsletter is specifically designed for subscribers in the tank fleet and bulk logistics industry. Both text and banner ad sponsorship opportunities are available for a modest cost with linking URLs to drive subscribers to your web site.
WEBINARS:
- Live Web cast on a particular subject. Archived for 3 months.
- Exclusive sponsorship on all promotions including 2 banners on landing page and proactive reminder campaigns to ensure high turnout.
- 3 Custom exit survey questions
- Optional polling questions during the event
- Sponsor has participant on speaker panel
- "Coverage" of the webinar (at editor's discretion)
Moderated by Bulk Transporter editor
Gross Revenue Report- This report lists the top for-hire tank fleets, their revenue and operating ratios. The annual report is a popular feature in our print magazine, and we are now archiving the reports online.
Tank Cleaning Directory— Finding the right cleaning rack can be the difference between a satisfied customer and a lost customer. Fleets are sure to refer to this geographic list of facilities throughout the year.
Tank Repair Guide— A full geographical listing of tank repair facilities.
Now Offering new ways to grow your business!
Through the recently launched Penton Marketing Services division, we now offer a full range of content solutions, digital services, and lead nurturing and qualifying services that leverage our deep industry knowledge and customer relationships. We work closely with you to analyze your business needs and develop strategic marketing solutions to realize your goals.
We know your customers! So contact us first if you've been considering adding any of the following services to your marketing plans:
Digital Solutions—Webinars, eNewsletters, Custom Videos, Social Media eListening, Micro Sites, Websites, Search Engine Marketing, Lead Lifecycling, Virtual Events, and Mobile Apps
Research Solutions—Polling, Trade Research, and Custom Research
Print Solutions—White Papers, Supplements, Custom Magazines, and Show Dailies
Call Martine Ewing: 800-880-0368, 713-523-8124. Email: martine.ewing@penton.com
Download this PDF to learn more New Solutions, New Opportunities
Bulk Transporter magazine • bulktransporter.com
800-880-0368 • 713-523-8124 • FAX 713-523-8384
PO Box 66010 Houston TX 77266








